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Privacy Policy

Last Updated: 01/08/2025

At Saf-Designs, your privacy is extremely important to us. This Privacy Policy outlines how we collect, use, store, and protect your personal information. Whether you’re browsing our website, filling in a contact form, or working with us on a design project, we want you to know your data is safe and respected.

1. Who We Are

Saf-Designs is a UK-based design studio providing branding, website design, and creative services to clients globally. Our website address is: https://www.saf-designs.com.

2. What Information We Collect

We collect basic personal and technical information to deliver our services and improve user experience:

When you visit our website:

IP address

  • Browser type and version

  • Device type

  • Pages visited and time spent

  • Cookies and usage data (see Section 6)

When you submit a form or contact us:

  • Name

  • Email address

  • Phone number (if provided)

  • Business name and details

  • Project or enquiry details

When you become a client:

  • Billing and invoicing details

  • Project files and feedback

  • Meeting notes and correspondence

3. How We Use Your Data

We use your information for the following:

  • To respond to enquiries or provide quotes

  • To deliver our design and branding services

  • To manage client accounts and send invoices

  • To send occasional updates or marketing emails (only if opted in)

  • To analyse website usage and improve our services

  • To run targeted ads on platforms like Google, Facebook, or Instagram

4. Legal Basis for Processing

Under the UK GDPR and Data Protection Act 2018, we rely on the following lawful bases:

  • Contractual: To fulfil our service obligations as part of a client agreement.

  • Consent: For optional marketing communications (you can withdraw at any time).

  • Legitimate Interests: For website analytics, ads, and general business improvement.

5. How We Store and Share Your Information

  • Your data is stored securely on trusted cloud platforms (e.g. Squarespace, Google Workspace, Stripe).

  • Project files may be stored in client portals, cloud drives, or secured folders.

  • We do not sell or rent your personal information to third parties.

  • We may share data with trusted service providers who help us operate (e.g. accountants, virtual assistants, analytics tools), under strict confidentiality agreements.

6. Cookies and Tracking

We use cookies and third-party tools (like Google Analytics, Meta Pixel, and Hotjar) to improve your experience and monitor how our site is used.

Cookies may:

  • Remember your preferences

  • Track website usage anonymously

  • Help us run targeted advertising campaigns

You can manage or block cookies via your browser settings.

7. Marketing and Communications

If you opt in, we may send you:

  • Newsletters

  • Service updates

  • Offers or content we think you’ll find helpful

You can unsubscribe anytime by clicking the link in the email or contacting us directly.

8. Your Rights (Under UK GDPR)

You have the right to:

  • Access the personal data we hold about you

  • Request corrections or updates

  • Request deletion of your data (where legally allowed)

  • Object to processing for direct marketing

  • Withdraw consent at any time

To exercise your rights, email us at: studio@saf-designs.com

9. Data Retention

We retain client and enquiry information for as long as necessary to:

  • Deliver services

  • Comply with legal, tax or accounting obligations

  • Handle potential future queries or disputes

You can request early deletion if preferred (subject to legal exceptions).

10. Third-Party Links

Our site may include links to other websites or tools. We’re not responsible for their privacy practices, so please review their policies independently.

11. Children’s Data

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children.

12. Changes to This Policy

We may update this policy occasionally. Any changes will be posted on this page, and if significant, we’ll notify you directly.

13. Contact Us

For any questions about this Privacy Policy or your data, contact:

Saf-Designs

Email: studio@saf-designs.co.uk

Website: https://www.saf-designs.co.uk

Location: United Kingdom